Personal Information
Organization / Workplace
Singapore Singapore
Industry
Advertising / Marketing / PR
Website
www.qcg.com.sg
About
Driving growth for companies through digital marketing, Ivan has over 20 years of experience in Business Consulting, Training, Performance Marketing, Conversion Optimisation and Digital Analytics from both client side and within the agency environment.
He specialises in driving ROI from cross-channel digital campaigns and can work with operations, marketing & sales at all levels of management, from formulating strategies, training teams, to overseeing clients and project management.
Well-versed in both the technical and business aspects of digital marketing, he is one of the few Google-appointed Regional Trainers that trains the official Google AdWords, Analytics and Mobile Advertisin...
Tags
elearning
cross-device tracking
digital roi
digital analytics
web measurement
mobile marketing campaigns
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