
Organization / Workplace
GLG (Gerson Lehrman Group)Location
London, United Kingdom United KingdomOccupation
Personal branding expert. Enthusiastic curator of people, patterns and stories.Industry
Technology / Software / Internet
Website
http://about.me/adahparrisAbout
I’m fascinated with people, patterns and stories. In this age of rapid and advanced technological development, open-source collaboration and ‘always on’ communication, I feel that this has never been a more important time to understand and harness the value of personal brand equity. For people to understand and take control of their personal brand stories, to live them rather than just tell them. I’m really interested in a human-centred design, storytelling and the application of business models as an approach to problem solving, understanding the value of personal brand equity, and nurturing and building brand partnerships (relationships). I believe that all of this combined crea