Murat DURAK
Personal Information
Organization / Workplace
Berlin School of Creative LeadershipLocation
Istanbul, Turkey TurkeyOccupation
Digital Transformation Agent, Founder & Lead Generation Strategist at Response, Founder & Coordinator at Brand TalksIndustry
Advertising / Marketing / PR
Website
www.brandtalks.orgAbout
I don't have a career. I have a life style. I define myself the T-Shaped Marketer; cross-discipline competence and deep discipline expertise. Areas of Expertise: *Business Transformation: Digital transformation, marketing technologies, business digitalisation *Branding: brand building, brand management, digital branding, brand architecture, brand development, brand identity, brand plan, segmentation *Research&Business Analysis; marketing research, competitive analysis, financial analysis, industry analysis, workflow analysis, digital consumer insight tools, online marketing research, marketing intelligence *Inbound marketing: demand generation, lead generation, lead nurturing, sales...