1. Super Smile's SuperSmile Series II LS 45 Toothbrush
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David Novak (The GadgetGUY) is a syndicated columnist who reviews and features the latest in
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April 15, 2010
To clean and polish teeth while removing plaque and bacteria from beneath the gum crevice is the goal
of all dental hygiene. Because a toothbrush’s performance relies heavily on the angle of its bristles and
so many brushes have an inadequate design, many toothbrush brands fall short of this task.
The American Dental Association (ADA) recommends brushing at a 45˚ angle to efficiently clean teeth
and maintain healthy gums. However, most toothbrushes today boast designs
with staggered bristle lengths, revolving tips, or ineffective dips in the center of the brush. Even those
with uniform bristles, including battery- and electric-powered varieties, rely too heavily on the user to
hold the brush at the proper angle.

2. “This translates to inadequate brushing,” says Dr. Irwin Smigel, founder and president of the American
Society for Dental Aesthetics and inventor of Supersmile Intelligent Smile Care™. Perhaps this is why,
according to the USDA, 75% of the population over age 35 has some form of Gingivitis, an early
stage of gum disease in which tartar and bacterial plaque buildup cause inflammation.
Supersmile, makers of the #1 whitening toothpaste recommended by cosmetic dentists, developed
the only toothbrush on the market with a patented, ADA-recommended 45˚ angled brush head. Now,
they’ve applied this same precision design to their latest introduction: the Series II LS 45˚ Advanced
Sonic Pulse Toothbrush—the ONLY electric toothbrush that combines 45˚-angled bristles with state-of-
the-art sonic technology to effectively clean and polish teeth both beneath and below the sulcus.
Sleek and comfortable to use, the Series II LS 45˚ Advanced Sonic Pulse Toothbrush took two years to
develop. It operates at 30,000 strokes per minute and offers three custom settings: CLEAN for
exceptional cleaning, GENTLE for sensitive teeth and PULSE to help stimulate blood flow to the
gums.
A two-minute auto timer pulses at 30-second intervals, signaling the user that it’s time to move to a
different quadrant of the mouth, making brushing goof-proof. It comes with two 45˚ interchangeable
brush heads which should be replaced every three months. The Supersmile Series II LS 45˚ Advanced
Sonic Pulse Toothbrush sells for $99.
(www.supersmile.com)
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