Mikael Greenlief

Greater Los Angeles Area United States

VP, Global Strategy Director - Adidas at Carat USA

Advertising / Marketing / PR

Planning & Strategy professional with diverse background having worked in Communications Planning, Brand Strategy, Consumer Insights, and Media Planning. Experience in: - Leading communications planning & strategy for national clients (Old Navy, LEGO, Amazon Studios, Red Bull, RadioShack, Campbell's, L.L.Bean, Stainmaster, Cricket Wireless, Cold Stone Creamery) - Consumer, Cultural & Channel Insights development to inform national media plans as well as creative development - Budget control of multi-million dollar communications plans ($100mm+) - Management of brand consultancy projects for nationally recognized clients in Finance, CPG, Automotive and Consumer Electronics - Account Manag...