Chris Merkel

Washington D.C. Metro Area United States

Director of User Experience

Real Estate/ Construction / Architecture

I currently work for The American Institute of Architects (AIA) as their Director of User Experience, with duties consisting of determining target audiences and objectives, analyzing user and business needs, and setting the scope and interface strategies for AIA public and internal systems. From personas and scenarios, sketches, storyboards, wireframes and comps to creating functional prototypes to facilitate development, I work directly with AIA departments and components through the entire life cycle of programs such as the AIA National Convention or Continuing Education. I help stakeholders realize solutions to their internal needs, and simultaneously make a more ideal and intuitiv...