Personal Information
Organization / Workplace
Greater New York City Area United States
Occupation
Executive in Residence at Metropolitan College, Boston University
Industry
Government / Military
Website
http://www.iab.net/
About
Linda McCutcheon is a digital media executive who helped lead the print media industry into the digital age through the migration of content to online channels and platforms. She has started and built profitable digital businesses, growing them organically, and through M&A. Since beginning work on the internet in 1993, she has been at the forefront of creating sustainable online business models. she's keeps a keen focus on emerging technologies as a critical success factor for any online business and brings a definitive marketing sensibility to each engagement, always keeping consumer benefit top of mind.
McCutcheon's career spans executive leadership of Fortune 500 global brands to e...
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history
advertising and marketing
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