Lisa Burprich

Sydney, Australia Australia

Strategy Director at MercerBell

Advertising / Marketing / PR

For the last 10 years I have used my combined interest in new technologies and human behaviour to drive digital & social innovation for some of the World’s leading brands across a broad range of sectors. Having worked in a number of specialist agencies, I have experience throughout the entire customer lifecycle. I’m as at home developing content driven awareness & acquisition strategies as I am delving into the ongoing customer relationship. Data insights and customer journeys are always my starting point to ensure a truly channel agnostic approach.