Personal Information
Organization / Workplace
Greater Chicago Area United States
Occupation
A Brand Strategy and Consumer Insights Professional
Industry
Advertising / Marketing / PR
About
Identifying Insights and Crafting Strategy at the Intersection of Culture and Commerce - I connect brand and business development teams with insights and strategies that inspire creative business innovation and success. Driven by an expansive curiosity about the world, I identify connections across the marketplace and culture that indicate shifts in consumers' attitudes, values, and behaviors, shifts that can fuel strong relationships and loyalty for brands.
Industry and Category Experience: Consumer Packaged Goods, Retail, Technology, Home, Health and Wellness, Apparel, QSR, Healthcare, Food and Beverages, Beauty
Specialties: Brand Strategy and Positioning, Business Development, Marke...
Tags
retail
marketing
mobile
digital
advertising
trends
upshot
millennials
economics
demographics
hispanics
brands
See more
Presentations
(1)Documents
(1)Likes
(6)Nine Ways to Improve an Ad
David MacGregor
•
9 years ago
52 tools for any company to innovate like a Startup /by @nickdemey @boardofinno
Board of Innovation
•
10 years ago
The Art and Science of Changing People's Behaviour
The Sound: Exploration Strategy Innovation
•
6 years ago
The Epidemiology of Innovation
Tim Stock
•
7 years ago
HumanKind Quotient: Does your brand speak human?
Leo Burnett
•
11 years ago
Nielsen Review of US Consumer Market
Neil Kimberley
•
15 years ago
Personal Information
Organization / Workplace
Greater Chicago Area United States
Occupation
A Brand Strategy and Consumer Insights Professional
Industry
Advertising / Marketing / PR
About
Identifying Insights and Crafting Strategy at the Intersection of Culture and Commerce - I connect brand and business development teams with insights and strategies that inspire creative business innovation and success. Driven by an expansive curiosity about the world, I identify connections across the marketplace and culture that indicate shifts in consumers' attitudes, values, and behaviors, shifts that can fuel strong relationships and loyalty for brands.
Industry and Category Experience: Consumer Packaged Goods, Retail, Technology, Home, Health and Wellness, Apparel, QSR, Healthcare, Food and Beverages, Beauty
Specialties: Brand Strategy and Positioning, Business Development, Marke...
Tags
retail
marketing
mobile
digital
advertising
trends
upshot
millennials
economics
demographics
hispanics
brands
See more