Kevin W. Brooks, MBA
5 SlideShares
Personal Information
Organization / Workplace
Portland, Oregon Area United States
Occupation
Marketing Manager at CareOregon
Industry
Finance / Banking / Insurance
About
Creative, yet data-driven, marketing strategist with a demonstrated ability to achieve business goals, by developing innovative marketing plans that increase: revenue, market share and brand name recognition. Responsible for driving major transformation initiatives to keep the organization best in class in addition to managing ongoing operations to keep digital platforms stable, functional and relevant. Professional highlights include: • Leading CareOregon's digital marketing team, Oregon's largest Medicaid/Medicare insurer in excess of $1B in annual revenues, to launch a comprehensive digital infrastructure in support of company marketing/positioning goals, including: new Customer Rel...
Contact Details
Tags
intro marketing college ethics evaluation of marketing plans roi product positioning differentiation price product life cycle promotion segmentation product & distribution fundamentals 4-p's of marketing
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Presentations

(5)
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Intro to Marketing - Workshop 1 Intro to Marketing

9 years ago • 285 Views

Intro to Marketing - Workshop 2 Segmentation, Product & Place

9 years ago • 392 Views

Intro to Marketing - Workshop 3 Price, Promotion & Product Life Cycle

9 years ago • 571 Views

Intro to Marketing - Workshop 4 Differentiation & Positioning

9 years ago • 324 Views

Intro to Marketing - Workshop 5 Evaluation of Marketing Plans & Ethics

9 years ago • 357 Views
Personal Information
Organization / Workplace
Portland, Oregon Area United States
Occupation
Marketing Manager at CareOregon
Industry
Finance / Banking / Insurance
About
Creative, yet data-driven, marketing strategist with a demonstrated ability to achieve business goals, by developing innovative marketing plans that increase: revenue, market share and brand name recognition. Responsible for driving major transformation initiatives to keep the organization best in class in addition to managing ongoing operations to keep digital platforms stable, functional and relevant. Professional highlights include: • Leading CareOregon's digital marketing team, Oregon's largest Medicaid/Medicare insurer in excess of $1B in annual revenues, to launch a comprehensive digital infrastructure in support of company marketing/positioning goals, including: new Customer Rel...
Tags
intro marketing college ethics evaluation of marketing plans roi product positioning differentiation price product life cycle promotion segmentation product & distribution fundamentals 4-p's of marketing
See more