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As a healthcare marketing executive, Kristi is passionate about the role that digital has in patient care. Beyond an integrated digital strategy, she understands the impact technology can have in changing the standard of care. She constantly thirsts for future trends such as quantified self, brain-computer interfaces, 3-D device printing, meaningful use of data and augmented reality. With over 17 years of marketing experience, she is an innovator of online digital experiences for both HCP and consumer/patient. Whether social media, paid media, or strategically developed engagement opportunities, she seeks to challenge the status-quo while working within the confines of an FDA regulated e...