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Professor
Industry
Education
About
A Ph.D., MBA, FDP-XLRI, PGCAPR-MICA; working as Professor, Marketing with Dr. Gaur Hari Singhania Institute of Management & Research, Kanpur. Authored Business Novel titled ‘Target Busters’ on Sales (released in Feb., 2014 in International Book Fair, New Delhi and now catalogued in Cornell University, University of North Carolina and other reputed US University. Certifications in Digital Marketing Course from University of Illinois, Wharton and Transmedia Storytelling from UNSW, Australia (MOOCS)
Tags
sales management
don
cinema
cinematic techniques
direct marketing
salesforce
object in the frame
camera
eye movement
sholay
gabbar
scriptwriting
characterization
don amitabh bachchan economies of scale
wardrobe
green shirt
amitabh bhachchan
45 rpm record
record
vinyl record
editing
smash cuts
cuts
content marketing
cheesy copy
website content
copywriting
couponing
consumer promotion
sales promotion
mailing organisations
bulk mailing
direct mailing
marketing
marketing analytics
sales
retail marketing
crm
product associations
advertising
product personality
brand personality
personal selling
outstanding
See more
Presentations
(1)Documents
(11)Likes
(1)War between Sales & Marketing
Rajesh Srivastava
•
10 years ago
Personal Information
Occupation
Professor
Industry
Education
About
A Ph.D., MBA, FDP-XLRI, PGCAPR-MICA; working as Professor, Marketing with Dr. Gaur Hari Singhania Institute of Management & Research, Kanpur. Authored Business Novel titled ‘Target Busters’ on Sales (released in Feb., 2014 in International Book Fair, New Delhi and now catalogued in Cornell University, University of North Carolina and other reputed US University. Certifications in Digital Marketing Course from University of Illinois, Wharton and Transmedia Storytelling from UNSW, Australia (MOOCS)
Tags
sales management
don
cinema
cinematic techniques
direct marketing
salesforce
object in the frame
camera
eye movement
sholay
gabbar
scriptwriting
characterization
don amitabh bachchan economies of scale
wardrobe
green shirt
amitabh bhachchan
45 rpm record
record
vinyl record
editing
smash cuts
cuts
content marketing
cheesy copy
website content
copywriting
couponing
consumer promotion
sales promotion
mailing organisations
bulk mailing
direct mailing
marketing
marketing analytics
sales
retail marketing
crm
product associations
advertising
product personality
brand personality
personal selling
outstanding
See more