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Digitales Miteinander - über digitale Strategien und strategische Partnerschaften

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Vortrag am 15.11.18 im Oberhausmuseum (Passau) im Rahmen der Tagung "Kultur digital vermitteln".

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Digitales Miteinander - über digitale Strategien und strategische Partnerschaften

  1. 1. Digitales Miteinander Über digitale Strategien und strategische Partnerschaften Foto: geralt (Pixabay) [Christian Henner-Fehr, Passau, 15.11.18]
  2. 2. Gustav Radbruch: „Nichts ist so entscheidend für eine Epoche, wie das Menschenbild, das diese Epoche prägt." Foto: geralt (Pixabay)
  3. 3. Wenn unsere Welt durch Vernetzung immer komplexer wird, besteht die einzige Lösung, sich in ihr zurechtzufinden darin, eine entsprechend hohe Komplexität durch Vernetzung zu schaffen. Prof. Peter Kruse Foto: geralt (Pixabay)
  4. 4. Vernetzung, digitales Miteinander... Braucht es dafür eine digitale Strategie ? Foto: fancycrave1 (Pixabay)
  5. 5. Digitale Strategie Strategie Strategischer Plan Foto: Matthew Henry (Unsplash)
  6. 6. Digitale Strategie Strategie Strategischer Plan Foto: Matthew Henry (Unsplash)
  7. 7. Multidimensionale Lösungsräume statt linearer Planung
  8. 8. Guido Bosbach: notwendige Grundfertigkeiten: • Kompetenzwissen • Dynamische Fähigkeiten • Reflexionsbereitschaft • Entscheidungsbewusstheit Foto: Hans-Peter Gauster (Unsplash)
  9. 9. Foto: Daniel Chen (Unsplash) Das Ziel: Zukunftsfähig bleiben?
  10. 10. Ein (digitales) Miteinander ist möglich u.a. mit: - Mitarbeitern, Team - Förderstellen, Sponsoren, etc. - Publikum - Gesellschaft - anderen Kulturbetrieben (z.B. für Kooperationen) - andere Branchen (z.B. für branchenübergreifende Projekte) Foto: TheDigitalArtist (PIxabay)
  11. 11. Foto: geralt (Pixabay) Die Digitalisierung zeichnet sich durch drei Stufen der Veränderung aus: 1.) Neue Technologien machen es möglich, viele der aktuellen Prozesse und Aktivitäten besser, schneller, günstiger und effizienter durchzuführen. 2.) Die Weiterentwicklung dieser Technologien erlaubt es uns, Prozesse und Methoden zu hinterfragen und Veränderungen an ihnen vorzunehmen. 3.) Auf der Grundlage neuer Technologien und neuer Prozesse tun sich neue Möglichkeiten auf, es entsteht Innovation.
  12. 12. INTERAKTION MIT VERBESSERUNG VERÄNDERUNG INNOVATION Intern Mail + Taskmanagement Push => Pull Mitarbeiter => KI Publikum Social Media Automation + Personalisierung BigData + KI: was gefällt dem Publikum Förderstellen Online-Formular Chatbots Fördergeld per Algorithmus Kooperationen (Kulturbereich) Skype Video Conferencing Virtual Reality Kooperationen (andere Bereiche) Business-Plattformen Crowdfunding Konsortien für Innovationsprogramme
  13. 13. Strategische Herangehensweise Ziele + Grundfertigkeiten + Ressourcen Der digitale Kulturbetrieb
  14. 14. Führung Werte Strategie Struktur Systeme/ Prozesse Mitarbeiter Quelle: Martina Bär, Rainer Krumm, Hartmut Wiehle: „Unternehmen verstehen, gestalten, verändern“
  15. 15. Vielen Dank! Foto: Rodion Kutsaev (unsplash.com)

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