Personal Information
Organization / Workplace
Shanghai City, China China
Occupation
Strategic Business Consulting Director at Darwin Marketing
Industry
Technology / Software / Internet
About
China digital executive, more than 10 years dedicate marketing and digital experience, market advisor.
Vision: Drive evolutionary marketing/digital transformation to change the way of doing business.
Specialties:
- Form digital organization, build digital capabilities, and drive digital strategy
- Profound knowledge in various online media vehicles: Paid Media, Owned Media, earned media and leased media.
- Marketing strategy, customer segmentation, business value ROI, define messaging.
- Conference/trade shows/events organization.
- Communication in-house and external.
- marketing campaign successfully launched.
- Market Research and competitive intelligence.
- Adviser, analyst co...
Presentations
(1)Personal Information
Organization / Workplace
Shanghai City, China China
Occupation
Strategic Business Consulting Director at Darwin Marketing
Industry
Technology / Software / Internet
About
China digital executive, more than 10 years dedicate marketing and digital experience, market advisor.
Vision: Drive evolutionary marketing/digital transformation to change the way of doing business.
Specialties:
- Form digital organization, build digital capabilities, and drive digital strategy
- Profound knowledge in various online media vehicles: Paid Media, Owned Media, earned media and leased media.
- Marketing strategy, customer segmentation, business value ROI, define messaging.
- Conference/trade shows/events organization.
- Communication in-house and external.
- marketing campaign successfully launched.
- Market Research and competitive intelligence.
- Adviser, analyst co...