
Organization / Workplace
designwerksLocation
Cincinnati Area United StatesOccupation
creative guru/designerIndustry
Advertising / Marketing / PR
About
This is my confession— I’m not a Creative Director. Not an Art Director. Not even a Graphic Designer. As a matter of fact, I am not any of the titles listed on my vitae. Yeah! What I really do is use creativity to solve problems. I find answers and execute solutions to problems like— Who is my target market and how to reach them? What are the best ways to advertise my product? Where is “Go” when it comes to strategic planning? Why do I need social media, and, ummm, how do I use it? What’s the most effective way to tell our story? Is branding really important? Do we need content marketing, or content strategy? You get the picture... I have more than 20 years as creative gu