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“Bill Gates got it immediately. It
took Andy Grove 10 years to
figure it out, and 20 years for
Steve Jobs.”
“In digital-age competition, the long goal
is to establish an industry-spanning
platform, rather than merely products. It’s
platforms that yield the lucrative flywheel
of network effects, complementary
products and services and increasing
returns. The payoff is market power and
huge profits.”
David B. Yoffie
Building your Marketing Technology Stack
Grant Shippey
Founder & CEO Amorphous
Source chiefmartec.com
Source chiefmartec.com
UNORTHODOX
JUKEBOX
With thanks to Bruno Mars
STRATEGY NOT TOOLS
CURRENT, FUTURE
& POTENTIAL
NEEDS
HOLISTIC +
UNITASKERS,
INTEGRATED &
SCALABLE
Source chiefmartec.com
Source chiefmartec.com
WWW.AMORPHOUS.NET
GRANT SHIPPEY
GRANT@AMORPHOUS.NET
+27843001032

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