3 Factors that allowed Ford Motor Company to change successfully.

1. Ford Motor Company's Successful
Internal Changes
By: Geoff Porter

2. Management
President and CEO since 2006, Alan Mulally.
Sound financial planning.
Borrowed $23.6 billion from creditors prior to recession.
Outsider from Boeing.
Fresh perspective on Ford's plagued, deep-rooted
organizational culture.
Induced a top-down change throughout the company.

3. Cost-cutting
Eliminating 10% of salaried jobs.
Labour relations.
Agreements with UAW.
Hourly wages went from $76 to $55/hour.
Half of the Retiree Medical Benefits Trust would be funded with
Ford Stock (cash payments previously).
Consolidating the Ford brand.
Selling and discontinuing non-profitable brands.
Aston Martin, Jaguar, Land Rover, Volvo, Mercury, Lincoln.

4. Responsiveness
Redesigning it's North American product-line.
Discontinuing large inefficient trucks, and SUVs.
Introducing car models from EU and Asia to NA.
Ford Fiesta
Investing heavily into R&D of new technologies.
EcoBoost, SYNC, BLIS, Hybrid

5. References
Carney, D. (2008). Ford better positioned to ride out recession. Autos on
msnbc.com. Retrieved on April 17, 2012, from
http://www.msnbc.msn.com/id/27723139/ns/business-autos/t/ford-better-pos
Kiley, D. (2009). Alan Mulally: The outsider at ford. Bloomberg
businessweek. Retrieved on April 17, 2012, from
http://www.businessweek.com/magazine/content/09_11/b4123038630999.ht
Alan Mulally. (2012). Wikipedia. Retrieved on April 18, 2012, from
http://en.wikipedia.org/wiki/Alan_Mulally#cite_note-Fortune-20090511-13