Personal Information
Organization / Workplace
San Francisco Bay Area, CA United States
Occupation
VP Strategy and Insights at Local Search Association
Industry
Technology / Software / Internet
Website
http://twitter.com/gsterling
About
Greg Sterling is an analyst covering the converging worlds of online and offline. He is currently the VP of Strategy and Insights for the Local Search Association.
Coverage and research areas:
--Online advertising with a focus on local/geotargeting
--The emerging mobile marketplace
--Social media
--Small business adoption of online advertising
--Online reputation and reviews
--Next generation directories
--Traditional media transition to digital platforms and related business models
--Multi-channel shopping (online shopping, offline buying)
Specialties: Depth of industry knowledge, competitive benchmarking, product strategy.
Tags
google
right to be forgotten
trade group letter to california attorney general
google trademark
elliott v. google
generic trademarks
locksmiths
fake listings
search king
first amendment protection for virtual assistants
amazon
legal
data analytics ad targeting and tracking consumer
eu copyright
europe copyright rules
proposed european copyright law
robocalling
seo
local lighthouse
privacy
eu
See more
- Presentations
- Documents
- Infographics