2. What is the Series Spotlight?
• A marketing program that highlights a different series every month.
This program goes across all channels, by which we mean retail
marketing, digital marketing and direct-to-consumer (Reader
Service) marketing.
• One series is selected every month to be featured.
• We use a variety of marketing tools to spotlight the series
– Harlequin.com
– Harlequin newsletter
– Store signage, sampling, value-adds
– Reader Service newsletters and magazines
• Read through the following pages to see the program in action.
3. Spotlight Calendar
January February March April May June July August September October November December
Love Love
Romantic Inspired Special Inspired American Love Superrom
Suspense Historical Desire Edition Intrigue Suspense Romance Romance Inspired ance Presents Blaze
