Horses can’t be unicorns. But they can have a
whale of a time. (ba-da-boom)
(apologies to Chris Little)
“It is not down on any map; true places never are.”
• Planning a credible journey
• Building a diverse alliance
• Keeping your Compass by losing your centre
• Remembering your route
Decide to “go to sea”.
Stop being an observer. Have a point
of view. Don’t outsource it.
A problem looms. Always.
Consistency is the root of…
Land & Sea
this is the land:
Waterfall, big designs and slowly
this is the sea:
Open Source, Continuous Delivery,
Agile, MVP, DevOps and fast failing
The sea is a location unlike ‘cloud,’
which is a method.
Alliance & Prophets
Beware of prophets of doom, ﬁnd
your “Spouter Inn”
Find those who share the problem
and need to get to sea…
The looming idea becomes real.
Early demonstrations to everybody.
You will know if others lack faith.
Planning a Credible
When you havent shown the way
Sea and Land
Set a challenge to SHOW the payoﬀ
- full stack, short timeframe, visible.
faster = better design (!)
faster to MVP proves your process
BUT speed is not enough…it’s not
even the most important thing.
A dedicated team from across the
…who will return to shore one day.
You CANNOT be the centre. (That’s
Building a Diverse
When you have mis-framed the challenge
the autonomy arc
You will meet many along the way.
And you will meet them on the way
Demonstrate everything as you go,
transparency is your friend.
make them merchants of what you
Five Kinds, usually 2 at a time:
Every one is weathered by relying on the
spread of your alliance in the challenge
DECENTRE YOUR EXCELLENCE
A digression on the myth of control
& the law of requisite variety
the more complex and evolving the change
required in behaviours, the deeper within the
system the control for it needs to be devolved.
Keeping your Compass
by Losing your Centre
When your compass fails
the peer arc
Long hours, many failed
attempts..and ﬁnally success.
Some will not have made it. Dont
be afraid to diﬀerentiate but draw
them back in for the next round.
Your ﬁrst challenge should result in
a platform for the next.
The Archetypes All of them at some time…