Seo Made Easy Part One: How Free WordPress Plugins Are A Handy Start – But Not Everything
1. SEO Made Easy
Part One
How Free WordPress Plugins Are A Handy Start
(But Not Everything)
2. SEO
(Search Engine Optimization)
These three letters inspire hope, promise, frustration, fear,
and many other emotions. Maybe you think of how much
money it will cost, (or how much time).
Indeed, there almost seems to be a new class of "haves"
and "have nots" when it comes to being savvy with search
engine optimization.
3. But what are the rules of engagement? What
tools are effective? Where does one begin?
Let's answer a few of these questions,
leaving the “kid gloves” on for newcomers.
4. We Need Another "S" in SEO
We should never talk about SEO without immediately
mentioning another "S" word: Strategy. Without a solid
strategy your SEO success will be a distant dream.
My practical advice? Start simply, with a single keyword
phrase, and then plan your actions with intention. Believe
me, you'll be glad you did! Remember, start thinking
“SEOS,” and you'll stand a good chance out there.
5. The Current State of Affairs
The truth is, in some ways search engine optimization is
getting easier, not harder. Part of the reason is thanks to
the widespread adoption of the SEO-friendly publishing
platforms like WordPress, and the thousands of available
plugins that enhance its functionality.
6. Thanks Google!
...Another important factor to note are the many
improvements Google has made to its search algorithm in
recent years in order to filter out spammers/non relevant
content creation. “Kudos” Google!!
7. The “HeadSpace2”
WordPress SEO Plugin
I have recently started using the HeadSpace2 plugin, which
is a quick and painless way to control the page titles and
meta descriptions on pages and posts. It also helps suggest
tags for your posts and apply them lightning fast. It even
allows you to control which links on your site are to be
followed by search engines. And of course it's free to use!!!
8. Other Plugins?
There are many, many free and paid SEO plugins for
WordPress such as:
WordPress SEO
Platinum SEO
All In One SEO
Etc. Etc. Etc....
Feel free to try them out – I have had some success with
many of them myself!
9. However, I personally found that many of them are rather
complicated and have too many settings that need
attention before you can even get started. I personally
appreciated HeadSpace2's simple starting process with the
option of adding more complexity.
...That being said it seems there's always something great
right around the corner! You can comment with any great
plugins and tools that you have been successful with.
10. What Else Is There To Know?
WordPress is great, and the plugins I have mentioned do
improve your ability to optimize your website for search
engines.
However, only using tools like those mentioned above
misses a couple of important steps in search engine
optimization. I have personally seen that just a bit of due
diligence paid to these other steps makes a huge difference
in SEO endeavours...
See parts two, three and four for further information ..
