David Poole

Greater Boston Area United States

Director of Business and Brand Strategy

Advertising / Marketing / PR

I am a change agent, with expertise in guiding financial brands through Digital Transformation. A strong understanding of the marriage between research and marketing gives me the ability to successfully lead clients full-cycle in the resolution of unique business challenges. I am passionate about making it fun to be financially healthy. As the Head of the Financial Services Center of Excellence at SapientNitro I make it my mission to inspire, mentor and direct interdisciplinary teams within large organizations, resulting in innovative solutions around a brand’s potential.