Deborah Choi

Greater New York City Area United States

Founder, Bright Leap

Technology / Software / Internet

Named one of "America's Top Entrepreneurs” by BusinessWeek in 2007, Deb's focus today is helping early stage teams identify user insights through qualitative, competitive and quantitative data in order to reach product/market fit. A graduate of the University of Chicago, Deb previously founded and exited two award-winning startups in fashion e-commerce and media. She's also spent time brand side, launching global and enterprise social and mobile programs for Coach and developing new digital advertising products at New York Magazine.