Dawn Campbell Giesman
Personal Information
Organization / Workplace
PublicSchoolWORKS, a division of WORKS InternationalLocation
Cincinnati Area United StatesOccupation
Marketing ManagerIndustry
Advertising / Marketing / PR
Website
http://www.missingkids.comAbout
Over 10 years experience crafting/implementing integrated digital and print marketing communications strategies for B2B and B2C growth-oriented businesses. Proven expertise in: • Marketing strategy and plan development; brand management • Deep knowledge of digital marketing, including SEO, SEM, PPC, website design, content development, and social media • Expertise in collateral development and print process • Message development for multiple internal and external audiences; PR • Cross-channel advertising and media plan creation and management, spanning broadcast, print and digital vehicles • Performance management of Budgets ($MM), Vendors, Agency Partners, People an...