Leipzig University - Chair of Strategic Communication
Die Macher von Morgen - Eine deutschlandweite Studie zu jungen Berufstätigen und Talenten im Berufsfeld Kommunikationsmanagement und Public Relations
Management-Tools für die Unternehmenskommunikation: Bedeutung, Nutzung und Erfahrungen. Ergebnisse einer empirischen Studie in Kommunikationsabteilungen.
Management tools for corporate communications: Relevance, benefits and experiences. Results of an empirical study in communication departments.
Anlegerstudie 2012 - Informationsanforderungen von Privatanlegern und Perspektiven für Investor Relations
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Leipzig University - Chair of Strategic CommunicationLocation
04109 Leipzig GermanyIndustry
Advertising / Marketing / PR
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>> Download PDF reports by clicking on the link below the presentation and then on "Download / Speichern" in the single presentation mode. >> Leipzig University is recognized as one of the leading think tanks for strategic communication and public relations in Europe. The Institute for Communication and Media Studies was founded in 1916 as the first of its kind worldwide; its master program in communication management is ranked number one in the German-speaking countries today. Researchers have published more than 75 books and 400 journal articles / chapters in several languages.