Commercial policy refers to the regulations and policies that determine how a country conducts international trade. It includes tariffs and other trade barriers that restrict what goods can be imported or exported and which countries goods can be traded with. Countries in economic unions often have a single commercial policy governing trade with non-member countries. The objectives of commercial policy are to regulate trade flows while protecting domestic markets and industries and managing foreign exchange. Both advantages like protecting infant industries and disadvantages like increased costs to consumers can result from a country's commercial policy.

1. COMMERCIAL POLICY
The regulations and policies that determine how a country conducts trade with other countries. A country's
commercial policy includes the use of tariffs and other trade barriers, such as restrictions on what goods can be
imported or exported, and which countries are allowed to import or export goods to the home country.
Countries that are part of an economic union often have a single commercial policy that determines how
member countries can interact with non-member countries. An example of an organization with a common
commercial policy is the European Union.
A ‘commercial policy’ (also referred to as a trade policy or international trade policy) is a set of rules and
regulations that are intended to change international trade flows, particularly to restrict imports. Every nation
has some form of ‘trade policy’ in place, with public officials formulating the policy which they think would be
most appropriate for their country. Their aim is to boost the nation’s international trade. The purpose of trade
policy is to help a nation's international trade run more smoothly, by setting clear standards and goals which
can be understood by potential trading partners.
Trade policy can involve various complex types of actions, such as the elimination of quantitative restrictions or
the reduction of tariffs. According to a geographic dimension, there is unilateral, bilateral, regional, and
multilateral liberalization. According to the depth of a bilateral or regional reform, there may be free trade
areas (wherein partners eliminate trade barriers with respect to each other), ‘custom unions’ (whereby
partners eliminate reciprocal barriers and agree on a common level of barriers against no partners), and free
economic areas.
Some of the most common trade barriers are:
‘Tariffs’: Taxes levied on products that are traded across borders are called tariffs. However, governments
impose tariffs essentially on imports and not on exports.
Two most popular types of tariffs are:
• Ad valorem: This tariff involves a set percentage of the price of the imported goods.
• Specific: This refers to a specific amount charged by the government on import of goods.
 Subsidies: Subsidies work to foster export by providing financial assistance to locally-manufactured
goods. Subsidies help to either sustain economic activities that face losses or reduce the net price of
production.
 Quotas: Import quotas are the trade limits set by the government to restrict the quantity of imports
during a specified period of time. ‘‘‘Embargo’’’: This is an extreme form of trade barrier. Embargoes
prohibit import from a particular country as a part of the foreign policy. In the modern world,
embargoes are imposed during wartimes or due to severe failure of diplomatic relations.
 A voluntary export restraint’: Is a restriction set by a government on the quantity of goods that
can be exported out of a country during a specified period of time. Often the word voluntary is placed
in quotes because these restraints are typically implemented upon the insistence of the importing
nations.
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OBJECTIVES OF COMMERCIAL POLICY
The main objectives of the commercial policy are:
1) To appreciate trade with other nations.
2) To protect domestic market prevailing in the country.
3) To increase the export of particular product this would help in expanding domestic market.

2. 4) To prevent the imports of particular goods for giving protection to infant industries or developing key
industry or saving foreign exchange, etc.
5) To encourage the imports of capital goods for speeding up the economic development of the country.
6) To restrict the imports of goods which create unfavourable balance of payments.
7) To assist or prevent the export or import of goods and services for achieving the desired rate of exchange.
8) To enter into trade agreements with foreign nations for stabilizing the foreign trade.
Some nations make an attempt to protect their industries with trade policies which place a heavy burden on
importers, allowing domestic producers of goods and services to get ahead in the market with lower prices or
more availability. Others avoid trade barriers, promoting free trade, in which domestic producers are given no
special treatment, and international producers are free to bring in their products.
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ADVANTAGES OF COMMERCIAL POLICY
1) The National Defence Theory: According to this argument, certain industries such as weapons, aircraft,
and petroleum are vital to a nation's defence. Therefore, proponents of this theory argue that these domestic
industries should be protected from foreign competitors so that there is a domestic supply on hand in case of
an international conflict. No country would like to be dependent on another country when it comes to weapons.
2) The Infant Industry Theory: Under this argument, it is believed that new domestic industries should be
protected from foreign competition for so long so that they will have a chance to develop. Ideally, as the new
industry matures and becomes able to stand on its own feet and compete effectively with other producers, the
protections will be removed. It is intended to help a new domestic industry develop without being immediately
crushed by already established foreign industries.
3) The Antidumping Theory: Dumping is simply the selling of a good in a foreign country at a lower price
than it is sold for in the domestic market. It is an illegal practice and current laws provide relief in the form of
tariffs imposed against the violators. Proponents of this argument believe that if dumping is allowed, foreign
producers will temporarily cut prices and drive domestic firms out of the market. Then they will use their
monopoly to exploit consumers. Antidumping legislation is implemented to prevent this.
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DISADVANTAGES OF COMMERCIAL POLICY
1) Increased Cost to Consumers: One of the most important disadvantages of trade restrictions is that it
drives up the price of goods in a country where trade barriers artificially raise the price of imported products.
The apparent effect of trade barriers is to prevent jobs from being lost to foreign competition, which is an
argument used by many special interest groups to justify various types of trade barriers. In the long run,
however, trade barriers force consumers to pay higher prices, since products that could otherwise be made
cheaply overseas take more resources to produce domestically .
2) Increased Costs to Domestic Suppliers: Price hikes due to trade barriers don't just affect consumers. It
also puts a strain on firms which supply raw goods and commodities to domestic industries. Without trade
barriers in place, such firms can rely on the law of comparative advantage, meaning that it would cost them
more to try to find a certain raw material in their own country than it would to buy from a country rich in a
particular commodity. Trade barriers artificially raise prices on foreign commodities, making it less profitable to
buy from other countries.

3. 3) Less Competition: Trade barriers lessen foreign competition, leading to fewer product choices for
consumers. The fact that trade restrictions make it more costly to purchase goods from abroad results in the
domestic industry facing less competition from foreign markets. In the short term, this can save jobs in select
domestic industries. However, in the long run, it leads to customers having fewer choices in the products they
buy. It also gives producers less incentive to create high-quality products available to the public.
4) Escalations: Over time, one country's policy of trade restrictions may lead to similar measures taken by
foreign governments, who lose out in the international trade game because they can't export products for a
profit. This cuts down on economic efficiency and competition on a global scale.
When nations trade with each other regularly, they often establish trade agreements. Trade agreements
smooth the way for trading, spelling out the desires of both sides to create a stronger, more effective trading
relationship. Many trade agreements are designed to accommodate a desire for free trade, with signatories to
such agreements making certain concessions to each other to establish a good trading relationship. Regular
meetings may also be held to discuss changes in the financial climate, and to make adjustments to trade policy
accordingly. Safety is sometimes an issue in trade policy. Different nations have different regulations about
product safety, and when goods are imported into a country with stiff standards, representatives of that nation
may demand the right to inspect the goods, to confirm that they conform to the product safety standards
which have been laid out. Security is also an issue, with nations wanting to protect themselves from potential
threats while maintaining good foreign relations with frequent trading partners.
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