Virtual ethnography

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Virtual ethnography

  1. 1. Virtual ethnographywww.fiatforum.com
  2. 2. My arrival story
  3. 3. lurking
  4. 4. Credits: Matt Vosper
  5. 5. real people
  6. 6. “community of car drivers” Bell 2001 p.100
  7. 7. guest
  8. 8. time
  9. 9. ethics
  10. 10. strategy
  11. 11. short study
  12. 12. permission
  13. 13. assumption
  14. 14. private
  15. 15. observe
  16. 16. “strategic response to the silence of web surfers and newsgroup lurkers” Hine 2000 p54
  17. 17. vulnerability
  18. 18. harm
  19. 19. adult
  20. 20. explicit
  21. 21. harm
  22. 22. moderators
  23. 23. sound
  24. 24. My arrival story
  25. 25. Credits: Matt Vosper
  26. 26. “community”
  27. 27. “community”
  28. 28. A
  29. 29. ‘textualised records of interaction’ Hines 2000
  30. 30. (inter)active
  31. 31. 84
  32. 32. 84
  33. 33. modifications
  34. 34. introductions
  35. 35. miscellaneous
  36. 36. advice
  37. 37. ‘Treatment of New Members’
  38. 38. “breakdown” Kolko and Reid in Bell (2000) p.103
  39. 39. group norms
  40. 40. “various strategies ofvisibility and identityexpression in order tocompensate for the scarcityof traditional markers ofstatus differentiation” Kozinets 2010 p. 24
  41. 41. “bunkering in” Koker and Koker in Bell p.105“Gensesnschaft-like” Rheingold in Bell 2000 p.105 “cocooning” Bell 2000 p.106
  42. 42. lurking
  43. 43. advice
  44. 44. “task based and goal-directed informational knowledge” Kozinets (2010) p.27
  45. 45. ½
  46. 46. almost 60!
  47. 47. sociability
  48. 48. “community”
  49. 49. ?
  50. 50. Departure
  51. 51. Hine, C (2000) The virtual objects of ethnography, chapter 3 ofVirtual ethnography. London: Sage. pp41-66Bell, David (2001) Community and cyberculture, chapter 5 of Anintroduction to cybercultures. Abingdon: Routledge. pp92-112 [Kozinets, R. V. (2010) Chapter 2 ‘Understanding Culture Online’,Netnography: doing ethnographic research online. London: Sage.pp. 21-40

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