Growing Healthcare Businesses Through Strategic Marketing
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2. Ideias ao Quadrado is a full-service healthcare marketing and communication agency dedicated to a simple concept we exist to grow our client’s business WHO ARE WE?
3. The realization of this notion guides our approach to every aspect of the business and is our core commitment in the partnership we establish with clients We exist to grow our client’s business WHO ARE WE?
4. To succeed in today’s marketplace, it takes strategy, creativity, insight, innovation, and something extra Experience We exist to grow our client’s business WHO ARE WE?
5. Ideias ao Quadrado has been in business for over 15 years. We have accomplished this by assembling a group of high experience individuals. Our own experience WHO ARE WE?
6. Our own Team Whe have accomplished this by assembling a group of high experience individuals. This means we can spend more time working with you WHO ARE WE?
7. Each team member strives to know and understand your products, markets, customers, and resources to the same depth as the experts within your own company Our Goal WHAT WE DO?
8. Involvement of a multidisciplinary strategy team (Ideias 2, Product Manager, Doctors,…) to ensure that strategic and program recommendations are fully integrated and benefit from product expert, clinical specialists and customers Our Goal WHAT WE DO?
9. Creation of the Product ID or Service ID Our Goal WHAT WE DO?
10. We have experience creating channel communications programs that get results Communication Philosophy WHAT WE DO?
11. We fundamentally believe that effective marketing and communications must begin with the patient WHAT WE DO? Communication Philosophy
12. PATIENTS Physicians Caregiver Public Health Government Patients Groups Professional Associations Competitors Managed Care WHAT WE DO?
13. As marketers and communicators we must understand patient perceptions/expectations regarding treatment and expected outcome WHAT WE DO? Communication Philosophy
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19. Our creative approach is based on research that clearly tells us what the marketing problem is and what the creative is specifically trying to achieve Creative Philosophy HOW WE DO IT?
