Personal Information
Organization / Workplace
Greater New York City Area United States
Occupation
Director, Head of Specialty Marketing (US)
Industry
Medical / Health Care / Pharmaceuticals
Website
strategy4content.com
About
Leader of US health care provider (HCP) and patient marketing for the surgical division of the Covidien Group of Medtronic. Tasked with establishing growth platforms that increase access to care, improve patient outcomes and drive sustainable procedure & portfolio sales growth in focus disease states. Specifically responsible for:
• Owning the Specialty Marketing annual business plan, driving sustainable growth in focus procedures and increasing preference for Covidien Group solutions in said procedures
• Leading surgical market development strategy and launching growth platforms that improve access to care and patient outcomes in focus disease states
• Developing customer-facing ...
- Presentations
- Documents
- Infographics
Five keys to unlocking growth in marketing’s “golden age”
McKinsey on Marketing & Sales
•
9 years ago
Digital Health Funding 2013 Year in Review by @Rock_Health
Rock Health
•
10 years ago
The Guide to NYC Tech
Steve Schlafman
•
10 years ago