Brant Bough

- Greater New York City Area, United States
Work Director of Global Digital Media & Consumer Engagement
Industry Consumer Products
Website http://bboninbough.com/
About Currently, I am Vice President of Global Media and Consumer Engagement at Mondelēz International (formerly Kraft Foods). In my role, I oversee all of Mondelēz' global media including TV, print, digital and OOH. I have over 10 years of experience in the media space, ranging from strategic planning and project execution to leading and building global practices. Prior to joining Mondelēz / Kraft, I was Senior Global Director of Digital and Social Media at PepsiCo. My focus was on developing digital strategy that crosses paid, earned, owned and shared media. Previously, I was the EVP and Director for IPG & Weber Shandwick's global interactive, social and emerging media practice, leadin

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