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BlackBar Consulting

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My Values, My Brand
What has Why got to do with it Anyway?
Exploring Cross Cultural Consumer Brand Relationships
A Brand for All Media - Consumer Brand Relationships and their Influence on Franchise Development in the Changing Media Landscape
Identification and Measurement of Consumer Brand Relationships
Relational branding – A New Paradigm for Modeling Marketplace Effects of CBR
Consumer Brand Relationships with Digital Brands
The Business Case for Brand Relationships