ad fraud is lucrative for criminals; they use tech tools to disguise the fraud and cover their tracks. residential proxy networks are used to disguise invalid traffic to appear to be coming from residential IP addresses (also used for fake geotargeting) This allows the ad fraud to continue easily, and avoid being detected.

1. March 2019 / Page 0marketing.scienceconsulting group, inc.
linkedin.com/in/augustinefou
Luminati[.]io Oxylabs[.]io Smartproxy[.]com
Residential Proxies
Use: to disguise data center bots to appear to come from
residential IP addresses, avoid detection
40 million
IP addresses
10 million
IP addresses
30 million
IP addresses