Alejandro Borasino Deustua

Peru Peru

Head of Innovation & Digital Strategy at FCB MAYO // MA Digital Media Management at Hyper Island

Advertising / Marketing / PR

Creative and innovation strategist with 10 years of experience helping to build problem solving ideas in advertising agencies, startups, incubators, accelerators and marketing and innovation departments of advertiser companies. I have a Master´s in Digital Media Management in the Hyper Island school of Manchester. I am capable of handling personal relationships with a great ability to work as a team and under pressure. I believe in transformational leadership and in helping others to reach their full potential to get the best group intelligence level for a team. I also believe that every idea, project or commercial action must have a strategic focus to solve a relevant problem, creative..