The document discusses challenges to diversity, equity, inclusion, accessibility, and intersectionality in the planning and promotion of the March for Science in 2017. It notes that equity and diversity were afterthoughts in the initial planning which was done primarily on social media without experience in social movement organization. This led to undermining of women and people of color, ignoring of disabled researchers, and erasing of LGBTQIA scientists. It provides questions to guide more inclusive event planning by embracing diversity in leadership, decision-making, communication, and addressing the specific barriers faced by marginalized groups.