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ZipDial is an interactive platform over mobile that works through missed calls from users. The number being called by user has a predefined function that gets invoked when any user calls. Say if you want to request for latest stock market updates, you simply ZipDial (missed call) on the number for stocks. Similarly, the platform can used for knowing banking details or mandi rates for farmers or conducting quick surveys. The fact that it doesn’t need to connect the call makes it free for users and since the information is delivered only on request, the user is in full control of timing and frequency. Given that number literacy is higher than language literacy, the platform al