William R. Benz

Greater New York City Area United States

Independent Digital Marketing Consultant

Advertising / Marketing / PR

Conceptualize innovative digital solutions and new initiatives creating a path from present to future state focused on consistent cross channel branding and delivery amplification; build consensus sponsorship using resources in a matrix environment transforming customer resistance into acceptance, understanding and participation. Digital Marketing • Marketing Strategy Transformation • Metrics / Analytics • Customer Segmentation • Operations • Finance • Agency Management • Marketing Automation • Sales Enablement • Financial Services - Asset Management