2. Client: Ultimat Vodka
Task: Create a functional, lightweight demo case for salespersons to carry with them and safely store the following items:
Glass Vials Vodka Bottle 2 Glasses
1st Submission: To get an idea of the case design they wanted, we submited several different layout options as well as shape and structure
E
A B C D
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mutli-purpose bag: when insert Soft briefcase with foam Soft briefcase with foam Compartments with straps to hold the bottle/glasses/vials OR Die-Cut foam to hold the bottle/glasses/vials
is removed can be used as die-cut inside to hold product die-cut inside to hold product. Soft shoulder bag bulit
Hard box case
a weekend bag. Could also hold a laptop and papers etc.. like a cooler bag
3. Feedback: After reviewing the above submissions, it was determined that they wanted a soft case that you could carry over your shoulder.
More of a cooler bag in feeling..similar to above option E
2nd Submission: Based on the feedback we submittd the following re-design:
Feedback: Good to sample as design submitted. Fabric: Black Nylon , front logo to be embroidered, inside lining logo printed, custom zipper pulls
Submitted above sample for comments/corrections..Generally good, needed to make a few tweaks and modifications to ensure the glass items
would be stable. Order was placed and below are the customized elements that were sent as they were completed for approval: