Apps will become faster, sleeker and would have the capabilities to do a lot of things that they could not do last year. Businesses need to hence strategize ahead of their times in order to set themselves for success.

1. Mobile App Strategies for
the Future

2. Introduction
 As the app economy continues to grow exponentially, the number of free apps downloaded is
projected to rise from 57.33 billion to 253.91 billion.
 Even the paid mobile apps downloads are increasing almost seven fold. This results in increase
in apps revenues.
 As the mobile apps universe keeps maturing and expanding, 2017 will see several changes in
the overall ecosystem. New markets get created and older technologies phase out.
 Apps will become faster, sleeker and would have the capabilities to do a lot of things that they
could not do last year. Businesses need to hence strategize ahead of their times in order to set
themselves for success.

3. More IoT and wearable apps will flood the
market
 The wearable devices category will see a composite annual growth rate (CAGR) of 20.3%,
with 213.6 million units being shipped in 2020.
 Driven by cheaper and smarter sensors, development of high speed networking
technologies and the increase in the acceptance of cloud based platforms across several
industry verticals; the market for IoT will keep expanding.
 Wearables and IoT devices for both consumers and businesses will need apps to manage,
collect, analyze and present the data in readable form, and this particular app category
will see a boom in 2017.

4. App streaming will go even more main
stream
 The app usage model is no different than how people download and use software on the
PC.
 While the app store model was a welcome change, people still had to download apps on
their phones. This usually depends on the storage availability.
 Lack of space is one of the most common causes for app abandonment. App streaming
technology was built for this scenario.
 Much like video streaming, app streaming allows you to start using certain features of an
app without downloading it from the app store. This opens up a number of possibilities
and enhances app experiences for customers too.
 This is more of an Android thing right now, with Android Instant Apps showing up in
mobile search.

5. There will be an increased focus on
security
 Most of the times, mobile apps developers focus on UI and UX and completely skip the
security. This makes it easier for malicious attackers to access your device and steal private
and sensitive data.
 Given the increased usage of mobile apps in enterprises, it’s imperative for app
developers to adopt best practices for mobile apps development.
 To begin with, it’s important to avoid storing sensitive data in unencrypted format
especially in external storage.
 Apps analysis is important to detect data leakage. Verifying that all the applications are
correctly transmitting data over SSL is important.
 Further you must also check the encryption keys and passwords.

6. More apps will have AR, VR, and mixed
reality capabilities
 With Pokemon Go, the AR technology has become more and more widely known and
accepted. Both Google and Apple are doing their bit to improve augmented and virtual
reality support on their respective platforms.
 Apps will become more intelligent and cloud based apps will see a steady rise. It’s also going
to be an age of chatbots that act as virtual messengers.

7. Why These Mobile App Development
Trends Matter
 It’s a known fact that while the number of downloads are booming and more people are
paying more money to develop and buy apps, the users will immediately experience fatigue
with poorly built apps.

8. Conclusion
 It’s always been important to deliver sharp mobile app design and UX for iPhones, Androids,
and other mobile devices.
 So, app developers have to work harder and smarter to deliver experiences that become a
regular part of the user’s lives.

9. Contact us
 Elite Infoworld
A-901, Commerce House – 5,
Near Vodafone House,
Prahladnagar Corporate Road
Makarba
Ahmedabad – 380051
Gujarat, India
 Email Id: info@eliteinfoworld.com
 Phone No: +91-79-40050401
 Follow us on: Twitter, Facebook, Instagram, LinkedIn

10. Thank You