2. Product-Air Jordan
(For) The typical teenager
(Who) Want to have a stylish and recognizable pair of shoes as
well as improve their athletic performance.
(Our Product is) The Air Jordan Basketball Shoe
(That) Is promoted by Michael Jordan and makes you a better
basketball player when you wear them. Do you want to play
ball like Michael Jordan? “Just do it”
(Unlike) Traditional basketball shoes with inferior design that
will slow your athletic performance.
(Ours) Has superior design which allows the wearer to excel
athletically. Stands out amongst other sports shoes.
