It is really exciting when a client wants to do a media buy, and gosh ENI was all in. I found a huge opportunity with Nutraingredients-USA and went to work proposing a campaign that offered lead generation while building awareness. I used banner ads from the GreenGrown website as digital ads, and we repurposed the white paper as a download for the audience pushing those ENI leads each month. In addition, Q2Mark included an UTM code to track all digital ads and we branded a QR code for each printed marketing tactic to track promotions back to ENI’s website and to confirm which creative and advertisitng platform was working best. Thus we had double ended tracking – from us and the media house – verifying our results. Need more marketing muscle on your management team? Q2Mark is the answer. Clients trustfounder Susie Hays and her team of senior marketing experts for their industry insights, award-winning creative, game-changing business improvements and winning growth strategies. Our Contract Chief Marketing Executives operate as integrated members of your leadership group, empowering you with a proven market-based perspective equally suited to helping you define direction anddeliver outstanding tactical results. Companies worldwide have relied upon Q2MARK to create their brands, launch new products, improve customer loyalty, solve challenges and build more successful businesses. Our marketing, communications and consulting services can help you grow without having to hire a full-time CMO or VP of Marketing. As a part-time marketing executive addition to your management team, Q2Mark can offer you proven strategies, manage the implementation of your tactical projects and/or provide coaching services to you and your team. If you are interested in learning more about how Q2Mark’s experienced marketing consultants can help you assess your situation and offer an informed perspective on how to approach your growth, request a complimentary consultation today at www.Q2Mark.com or, to get started, contact us at 760.458.9201 or Susie@Q2Mark.com.