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RETIREMENT HOUSING 
LANDSCAPE
Staci Chang
The Sequoias‐San Francisco
HOUSING LEVELS
Independent Living (IL)
Assisted Living (AL)
Assistance with daily 
activities i.e. eating, dressing, 
bathing, walking, toileting etc.
Skilled Nursing Facility (SNF)
Rehab/convalescence/24‐hour 
medical care
Memory Care
Dementia, Alzheimer’s
FEE STRUCTURE
Entrance Fee
Monthly Fee
CURRENT LANDSCAPE
Active Adult 55+
CCRC (Continuing Care Retirement Comm.)
Rental / Month‐to‐Month
Big lots in suburban areas
Lifestyle‐focused on leisure and social 
activities
Golf courses, club house, 
pool, restaurants, etc. etc. 
No healthcare
component
Move if and when you need 
more care
Real estate ownership
ACTIVE ADULT 55+
ACTIVE ADULT 55+
Rossmoor, Walnut Creek
The Villages, San Jose
Other communities are in….
Santa Rosa
Pleasanton / Brentwood
Sacramento
No Way in San Francisco
Community Contract Type Entrance Fee Care
The Carlisle
San Francisco
Continuing Care 90% refund Not included
The Peninsula Regent
San Mateo
Continuing Care 90% refund Some AL included
CCRC FINANCIAL MODELS
Equity (real estate ownership)
Typically 80 – 90% refundable from the original price 
after resale 
Provide some care (at additional cost)
Relocation is necessary if the person needs more care
Non‐Equity (Buy‐In / Life Estate)
Not a real estate ownership
Refund/repay varies depending on the contract type 
More care included 
Move from IL to other levels in the same complex
Community Contract Type Entrance Fee Care
The Sequoias  SF
SF Towers 
The Heritage
Life Care No Refund AL / SNF Included
The Sequoias SF
SFTowers
Continuing Care 90% Refund Charged at market rate
as needed
CCRC FINANCIAL MODELS
RENTAL
No entrance fee at the door
Tends to be Assisted Living‐centric environment
Monthly fee increases as more assistance is needed
Community Contract Type Care Capacity
Rhoda Goldman Plaza Month‐to‐Month AL / Memory Care
Vintage Coventry Month‐to‐Month AL / Memory Care
Agesong Laguna/Hayes Month‐to‐Month AL / Memory Care
Monarch Village Month‐to‐Month IL only
CHALLENGES
Living longer with medical technology 
Rising healthcare cost
Shrinking insurance coverage
Shortage of care facilities – AL/SNF/MC
Asset Rich Income Poor
Changing expectations on 
value and lifestyle
WHAT’S THE LATEST?
Naturally Occurring Retirement Community
1000/1050 North Point (Fontana East & West)
Nob Hill – “doorman buildings”
66 Cleary Court
Cohousing
Phoenix Commons
CCRC without walls / Aging in Place
Bring traditional CCRC services into a home setting
Village Movement
San Francisco Village
THE BOOMERS ARE COMING!

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