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CORPORATE CULTURE
TEACHER:
 Rocio Díaz García
INTEGRANT:
 Romina Eslava Tello
GLOBAL MARKET PERSPECTIVES
DEFINITION
Can be defined as :
The set of
beliefs
Values
Customs and
practices
of a group of people forming an organization.
The corporate culture also has an impact on:
The morale
Productivity
Satisfaction of employees of a company,
“Corporate culture is key to business
success”
Corporate culture

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Corporate culture