Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
Digital Marketing Executive, International Channels
Industry
Finance / Banking / Insurance
Website
http://www.mandg.co.uk
About
M&G is a leading investment manager in the UK and overseas. It is an autonomous business within the Prudential Group, running its own retail and institutional funds operation and functioning as the asset manager for Prudential in Europe.
Responsibilities:
• Developing social media strategies around LinkedIn and Twitter;
• Supporting the digital marketing team with wider online initiatives;
• Supporting the European business with country-specific digital initiatives;
• Tailoring projects to ensure compliance with financial services regulations.
Achievements:
• Analyzed the effectiveness of specific online campaigns via Google Analytics;
• Developed Twitter accounts as well a...