Personal Information
Organization / Workplace
Orlando, Florida Area United States
Occupation
Brand storyteller, content crafter, and communicator of company value.
Website
http://www.questdiagnostics.com
About
An energetic marketing expert with 20 years of propelling B2B and B2C brands to dramatic sales growth and increased recognition, I like to think wide, act deep and relish the spirit of collaboration in building great brands. For me, the payoff of marketing is being able to get under the skin of a company, discover its core essence, then bring it to life for target audiences to understand, enjoy and embrace while building shareholder value. At ease in front of CEOs, colleagues and clients, I take tremendous pride in not just 'building' brands, but nurturing them to new heights.
Highlights:
• Generated 200% improvement in sales force utilization of sales enablement platform through deploy...