This document describes an online fashion platform called Boutiny that allows users to shop from multiple stores in one place, add items to a single basket, and make one payment. It addresses the $31 billion problem of users getting lost searching multiple stores online. Boutiny has raised £350,000 in funding so far and its team consists of a marketer, coder, and designer. The platform aims to capture 1% of the $480 billion global online apparel market by 2018 through its unified shopping experience and engagement of shoppers.

1. Online Fashion Platform
One Place, One Basket, One
Payment

2. I Shopping

8. Problem

9. $31bn
L O S T

10. Search e.g. #wedding, red dress, Dior bag
Your st ores in one place, basket ,
payment
Solution

14. 1 x

15. 1 x

17. $ Billion
$ Million
Market Size
1%
120 Online Apparel
Globally

18. $ Billion
$ Million
Market Size
1%
120 Online Apparel
Globally
480$ Billion
Globally
by 2018

19. Where We’re At

20. £350,000
F U N D I N G
In 18 Months
One
Payment
Automation
Real-Time
Data
Shopper
Engagement

21. Jacqueline
Lam
MARKETER
Jonas Simkus
CODER
Ye Lin
DESIGNER
Why Us?

22. J ac queline@ boutiny.com
@ BoutinyH Q