Personal Information
Organization / Workplace
Greater Salt Lake City Area United States
Occupation
Chief Marketing Officer | Vice President of Global Marketing | Global Marketing Director
Industry
Consumer Products
About
Strategic marketing executive experienced in global Fortune 100 CPG corporations (Kellogg’s and J&J), privately held, mid-market B2B healthcare (GOJO), management consulting (Boston Consulting Group), and VC-funded eCommerce start-ups.
Proven ability to translate company goals into marketing and brand strategies, build iconic brands and grow revenue profitably through superior branding, messaging and product innovation. Business partner who works effectively with senior leadership and board members.Strong leader with a coaching management style.
BRAND LEADERSHIP
• Iconic Branding
• Global Brand Portfolio & Strategy
• Brand turnaround
• Product Line Extensions
• P&L Accountabil...
Tags
randy bakes
branding
commercial
marketing
kellogg's
purell
advertising
tv
cereal
special k red berries
j&j
resume
commercials
raisin bran crunch
raisin bran
tvc
breakfast
breakfast is back
original and best
kelloggs
corn flakes
ultra thin
stayfree
dry max
mighty small
o.b.
tampons
sanitizer
don't worry be happy
hand sanitizer
kill germs
See more
Presentations
(8)Likes
(2)7 Techniques for Better Content Performance
semrush_webinars
•
6 years ago
2017 B2B Content Marketing Benchmarks, Budgets, and Trends
MarketingProfs
•
7 years ago
Personal Information
Organization / Workplace
Greater Salt Lake City Area United States
Occupation
Chief Marketing Officer | Vice President of Global Marketing | Global Marketing Director
Industry
Consumer Products
About
Strategic marketing executive experienced in global Fortune 100 CPG corporations (Kellogg’s and J&J), privately held, mid-market B2B healthcare (GOJO), management consulting (Boston Consulting Group), and VC-funded eCommerce start-ups.
Proven ability to translate company goals into marketing and brand strategies, build iconic brands and grow revenue profitably through superior branding, messaging and product innovation. Business partner who works effectively with senior leadership and board members.Strong leader with a coaching management style.
BRAND LEADERSHIP
• Iconic Branding
• Global Brand Portfolio & Strategy
• Brand turnaround
• Product Line Extensions
• P&L Accountabil...
Tags
randy bakes
branding
commercial
marketing
kellogg's
purell
advertising
tv
cereal
special k red berries
j&j
resume
commercials
raisin bran crunch
raisin bran
tvc
breakfast
breakfast is back
original and best
kelloggs
corn flakes
ultra thin
stayfree
dry max
mighty small
o.b.
tampons
sanitizer
don't worry be happy
hand sanitizer
kill germs
See more