2. Trained manpower shortage
Western influences
Women working force is increasing
Desire for luxury items and better quality
Bad logistics
Fewer payment gateways
Lacking Trust in Online Transactions

3. PARTICULARS IT HARDWARE
RETAIL
OPTICAL RETAIL
TOTAL OUTLETS 52,00,000 APPROX 38,00,000 APPROX
AVERAGE SALES 15,00,000/YR 20,00,000/YR
AVERAGE PROFIT 3,00,000/YR 5,00,000/YR
POTENTIAL LOSS 2,00,000/YR NIL
NEW POTENTIALS VERY FEW VERY HIGH

4. OWN MONEY- 5,00,000
BANK FINANCE- 15,00,000
TOTAL- 20,00,000
FIXED COST-
BUILDING- 1,00,000
FURNITURE- 2,00,000
INTERIOR DESIGN-1,00,000
ADVERTISEMENT- 1,00,000
TOTAL- 5,00,000
OPERATING COST-
SALARY- 5,000*2=(10,000+3000)=13,000
MISC. EXPENCESS- 5,000
TOTAL- 18,000

5. LANGUAGE BENEFITS
TRAINED WOMEN TO DEAL WITH CUSTOMERS
MOVEING TOWARDS THE WESTERN CULTURE
DEMAND FOR LUXURY PRODUCTS
CHEAP INFRASTRUCTURE

6. Hawk collection is committed to building a
family of the world's best fashion brands
offering captivating customer experiences that
drive long-term loyalty and deliver sustained
growth for our companion.

7. CUSTOMER SATISFACTION
ACQUIRINGTHE RIGHT PRODUCT
PRODUCT PRESENTATION
TRAFFIC BUILDING
KEEPING PACE WITH TECHNOLOGY
PRODUCT MATTERS, NOT TIME

9. PARESH- ACCOUNTS AND
FINANCING
BIJAY- MARKETING AND BRANDING
PRIYABRATA- CRM
DHANESWAR- INVENTORY CONTROL
PROMOTIONAL OFFERS THROUGH MESSAGE
REVIEW ON OUR WEB PAGE
RECOMMENDATION TO IMPROVE, ON THE WEB PAGE

10. FREE MEDICAL CAMP ( FOR EYE CHECKUP )
ADVERTISEMENT ON TV
OUR OWN WEBSITE
YOUTUBE PROMOTIONAL VIDEO
30% OFF FOR STUDENTS AND SENIOR CITIZENS

11. Location, location,
location
Go the extra mile for your customer
Understand the four Ps
Retail is detail
The customer is the most important person in your b

13. WE MAKE PEOPLE SMARTER