Personal Information
Organization / Workplace
Greater Minneapolis-St. Paul Area United States
Occupation
B2B Content Writer/Strategist at U.S. Bank
Industry
Advertising / Marketing / PR
Website
http://www.nickehrenberg.com
About
I love to tell stories. Storytelling is a fundamentally human experience -- and it plays well with content marketing. We tell stories ranging from whimsical fantasies to tense political thrillers. Some psychologists believe storytelling is actually necessary for human survival — we are hard-wired to respond to compelling narratives.
When it comes to effective B2B storytelling, it’s not about shrinking the story to fit within limits. Rather, it’s about using social and marketing tools to make the story bigger.
I help companies tell their stories, whether through a long-form blog post or within 140 characters. I'm passionate about adding the creative element to any brand campaign and list...