RoamingAround's Location-Based Mobile Ordering Platform: The Natural Evolution of Customer Service ​ Customer service businesses must engage their customers where the money is: on their mobile device!

13. TECHNOLOGY ARCHITECTURE
R A
S D K
G E O L O C A T I O N
MOBILE DEVICE
B L E
B E A C O N SG P SR F I D S O U N DN F C
O T H E R S E N S O R S
A P ’ S
C L O U D
R A S E R V E R
G O O G L E / A P P L E
P U S H S E R V E R
H T T P S
P U S H
APP

14. T E C H N O LO G Y A R C H I T E C T U R E
R A S D K
L O C A T I O N
D A T A
R E P O R T I N G and
M A C H I N E L E A R N I N G
A C T I O N S and
E N G A G E M E N T
L O C A T I O N
D A T A
N o 2 F i S M S
P U S H
A L E R T S
D E A L SA N A L Y T I C SI N S I G H T S
A P P
INTERACTION

15. RA Platform Screenshots – Neighborhood & Mobile Offers

16. R A A I – L o y a l t y D e m o g ra p h i c s
• Domain experts define rules for loyalty classifying visitors into several loyalty groups
• Filter location data to casino visits (e.g., exclude home, work, shopping, and all other visit data)
• Simple calculations to classify users into the defined groups
• Verification: simple verification by manually checking results against data
R A L O C A T I O N
H I S T O R Y
S O R A G E
L O Y A L V I S I T O R
R U L E S T Y P I C A L V I S I T O R
N O N - L O Y A L V I S I T O R
R E P O R T S
C A M P A I G N S a n d
P R E D I C T I V E A N A L Y I T C S
D A T A
C O L L E C T E D
F R O M R A S D K
*Actual groups to be defined by domain expert

17. R A A I – P r e d i c t i v e A n a l y t i c s
R A L O C A T I O N
H I S T O R Y
S T O R A G E
R U L E S
T R A I N I N G
D A T A
T E S T I N G
D A T A
T R A I N
M O D E L
T E S T
M O D E L
T R A I N E D
M O D E L
C R E A T E
M O D E L
N E W E V E N T D A T A
F R O M R A S D K
T R A I N E D
M O D E L
P R E D I C T I O N S
A U T O M A T E D
A C T I O N S
R E P O R T S
B U I L D M O D E L U S E M O D E L

18. S TA N DA R D R E P O R T I N G

19. R A A I – M a c h i n e L e a r n i n g Re p o r t s

20. R A A I – S a m p l e V i s i t & D w e l l A c t i v i t y

21. Product
One platform – infinite possibilities
(1-2 slides with graphics and screen shots for each)
The dashboard
Locationing - beacons, WiFi and GPS
Geofencing
Messaging
Campaigns
Coupons/ Offers
Social Media Monitoring - Feelter
Reporting
Machine learning
Preference manager
More? Less?...