Personal Information
Organization / Workplace
Johannesburg Area, South Africa, Gauteng South Africa
Industry
Advertising / Marketing / PR
Website
http://about.me/moniqueleech
About
I deliver brand building digital and media strategy through analytics and research insights. I work with multi channel/ cross media platforms and campaigns - helping clients save millions in their media budget (whilst maximising brand growth). My knowledge and industry expertise stretches across all media touch points, paid, earned and owned media, above the line and below the line media. Media and Digital research is my core focus at the moment and my digital research/ analytics/ insights experience includes strategy and research on social media, online video, online display, to mobile video, mobile display and mobile APPS - lending insights into how to best use all digital touch points ...
Tags
monique claassen
millward brown
apex master class
apex 2016
digital blind spot
mobile creative
adreaction
2016 loeries
mobile video
2016 mma smarties
multi screen
2016 smarties
multiscreen
digital_advertising_impact print_advertising_impac
See more
Presentations
(3)Likes
(9)Case Study: Mastering digital disruption in retail
Scopernia
•
8 years ago
Marketing's 7 Deadly Sins
We Are Social Singapore
•
8 years ago
#Gettingmediaright With Millward Brown
Kantar
•
8 years ago
NATIVE VML Trends Report July 2015
VML South Africa
•
8 years ago
How Mobile Killed the Desktop: 33 Stats that Tell a Story
Placester
•
10 years ago
3 Social Trends For 2014
Ogilvy Consulting
•
10 years ago
South Africa mobile consumer trends
On Device Research
•
10 years ago
Rewriting the Crisis Handbook for Social
Michael Stern
•
10 years ago
Five Principles for Storytelling in a Multi-Screening World
Ogilvy Consulting
•
11 years ago
Personal Information
Organization / Workplace
Johannesburg Area, South Africa, Gauteng South Africa
Industry
Advertising / Marketing / PR
Website
http://about.me/moniqueleech
About
I deliver brand building digital and media strategy through analytics and research insights. I work with multi channel/ cross media platforms and campaigns - helping clients save millions in their media budget (whilst maximising brand growth). My knowledge and industry expertise stretches across all media touch points, paid, earned and owned media, above the line and below the line media. Media and Digital research is my core focus at the moment and my digital research/ analytics/ insights experience includes strategy and research on social media, online video, online display, to mobile video, mobile display and mobile APPS - lending insights into how to best use all digital touch points ...
Tags
monique claassen
millward brown
apex master class
apex 2016
digital blind spot
mobile creative
adreaction
2016 loeries
mobile video
2016 mma smarties
multi screen
2016 smarties
multiscreen
digital_advertising_impact print_advertising_impac
See more